This isn’t where I list qualifications. Or convince you I’m right for you. This page is simply a place to meet your coach — Brian Jones, the human behind the title.
Hi, I’m Brian. A man who once felt like he was living life slightly out of focus — like everyone else had received instructions that I somehow missed. On the outside, I looked capable. Responsible. Fine. But inside, I felt like a child trying to wear a grown man’s skin.
I spent years chasing achievement, recognition, “enoughness.” Not because I wanted to stand out — but because I wanted to belong.
The day things shifted wasn’t glamorous. It was quiet — almost small. A metaphor about a crying child needing comfort. An image of my younger self, alone in a grocery aisle of memory. And something in me softened. Cracked open. The adult version of me finally walked over, knelt down, and said: “I’ve got you.”
I held him — me — for the first time. In that moment the world didn’t change, but I did. I felt myself arrive inside my own life. Whole. Imperfect. Beautifully human.
Who I am now.... I’m a man who values purpose over performance. Authenticity over approval. Presence over polish.
I still feel deeply — sometimes too deeply. Music can bring me to tears. Movies, memories, melodies — they get in. I used to think that made me weak. Now I understand it makes me alive.
I’ve played guitar since I was twelve years old. When I’m on stage, I disappear. Time dissolves. My body plays, my heart listens, and something bigger carries the moment.
If there is a place I feel most myself, it’s under lights, with sound moving through me instead of from me. That’s what I imagine freedom feels like.
I love fitness and nutrition because taking care of the body feels like a devotional act to the mind — like honoring the vessel that carries me.
I’m quiet in presence, but not distant. I prefer real conversation over small talk. I care how you are, not just what you do.
And — because it’s important to me that you see the whole person — I’ll tell you something that makes me smile: I enjoy pedicures. Yes — sparkly, glittery toenails and all. Life is too short not to choose joy where you find it.
If you and I ever sit together..... I won’t ask you to be impressive. Or polished. Or certain. I’ll sit with you the way I learned to sit with myself — with patience, with curiosity, with unconditional regard. You won’t have to earn my presence. You won’t have to perform here. You’ll just get to be human — maybe more honestly than you have in a while.
That’s who I am, Brian Jones. Not just the coach, but the man. And I’m here to support your personal development journey.

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